Primer on the Ad Deployment System on CP5
Atlas Ad Manager is a robust system with many sophisticated options. The new tools provided for online ad management are a major improvement for deploying ads. Each banner ad run requires only 3 simple steps in the Atlas graphical user interface (GUI).
First step in deploying a banner ad
The first step in the process when using Atlas for placing a banner ad on your site is creating the campaign.
Uploading non-flash based creatives
Uploading these files can be tricky the first time, but is not difficult to do. We have prescribed certain naming conventions so that any files uploaded can be retrieved and reused down the line for future campaigns.
Flash and HTML objects
Flash creates the capacity for much more dynamic advertising units. However, with greater flexibility, comes more complexity. Uploading rich media can be tricky, but the Atlas system has made it as simple as possible with pre-formed templates.
Final step in scheduling an ad to run
The last step in the process when using Atlas for placing a banner ad on your site is creating the campaign.
Get performance statistics of campaigns
The reporting system is very comprehensive in Atlas. There are a variety of reports to pull from the system, but the most common type of report you will pull will be a campaign summary.
