Online Advertising
CP 5.0 is proud to offer the benefits of our new partnership with Atlas, an industry leader in ad management, serving the likes of the Associated Press and other major media outlets. Using keyword targeting to deliver ads on relevant pages and getting your clients’ ads in front of the right eyeballs is now easier than ever.
The instruments in your new dashboard will also allow you to deploy ads exactly when and how you want. Managers can track campaigns up-to-the-minute, as well as view past, present and future campaigns in an easily sortable table.
With Atlas’ support, learn how the industry sells inventory and gives you approximate CPMs based on how you are selling and pricing your inventory and begin to assess your performance, take in seasonal factors and give you a forecast of your available inventory – and take into account impressions that you have already promised existing customers.
CampusAve Classifieds
CampusAve is designed to automate the work flow between online and print classifieds, eliminating the existing and tedious “copy/paste” routine. Upload your offline classifieds with the same deployment flexibility as always, but additionally receive a daily file from CampusAve, taken through your online portal for print classifieds listings.
CampusAve will provide you with exposure to more customers, a cleaner layout and will also manage your online transactions on a secure server; reliably issuing you a check on a monthly basis. And, while CampusAve is the classifieds solution we recommend, CMN can support any other vendors your publication uses.
To learn more, please contact us!